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Feds Want to Help Cover Your Web Tracks

The Federal Trade Commission is considering guidelines governing how online advertisers target consumers based on their Web surfing—and some lawmakers want them to be mandatory, the Washington Post...

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Apple: Relax, We Aren’t Tracking You...

Apple finally responded to the accusations that it was tracking iPhone users’ locations today, saying it “has never done so and has no plans to ever do so.” In a statement, which you can read on...

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Google Hit With Class Action Suit Over Android Tracking

A pair of Michigan women have filed a $50 million class action lawsuit against Google over the revelation that Android phones store data on their users’ locations and transmit that information to...

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Your iPhone Is Secretly Tracking You, Again

There's an iOS6 feature you probably haven't heard of that's making some people very happy. Unfortunately, those people are advertisers. The new iPhone OS comes with a new tracking system that clues...

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Your Phone Is Helping Stores Spy on You

These days, it's not just online retailers that are tracking consumers' every move: Physical stores are doing it, too, thanks to video footage and the smartphone in your pocket. Companies want to know...

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Google Working on Real-Life Tracking: Report

What if tracking cookies didn't just track your web activity—they tracked your every movement and reported it back to advertisers? A program Google is beta-testing does just that, ad industry sources...

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